BMW Motorrad EICMA 2016 Highlights

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At the 2016 EICMA in Milan, BMW Motorrad presented a whole host of new models including the G 310 GS, the R nineT Urban G/S, the 2017 R 1200 GS, the HP4 RACE, the most exclusive bike BMW Motorrad has ever built, and much, much more. Sandra Ehm, Head of Brand Communication at BMW Motorrad, gives you a tour through our stand and introduces all the highlights from this year’s show.

OUR MANIFESTO: Wake up to life every morning with your engine running. Because everything you discover along the way will be yours forever. And that’s how you make life a ride. #MakeLifeARide

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